Native Advertising Definition

Native Advertising Definition by Ryan Deiss founder of

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What is Native Advertising?
The day Google started placing sponsored listings above the organic listings the digital native ad was born.

A native ad is paid media that follows the natural FORM and FUNCTION of the user experience in which it is placed.
In other words… it blends in.

According to a study by Sharethrough, consumers look at native ads 52% more than traditional banner ads. ¬†That means higher click through rates folks…

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Native Advertising Definition

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